Digital Transformation with Analytics, Visualization, Forecasting, Optimization, and Automation

When you run a 500 employee company, you're literally stuck between a rock and a hard place. The back office legacy systems and contracts you are bound by are just as expensive and difficult to use as those used by multinational conglomerates. But the agile software startups are using are much more powerful and cost a fraction of what your systems cost.
This is absolutely true for marketing automation and sales CRM. Using Tweetdeck and Hootsuite just won't cut it.
When the internet was young, it was a free for all. Now, leaders are clearly appearing and they all have cloud enabled collaboration, management, optimization, analytics, and automation systems.
Most mid sized companies not only lack a data visualization system, they don't even have an enterprise content management or ECM system. Think about what that means.
In your company, each role, each person has mountains of data they are collecting and generating. You have no way of visualizing and understanding what their opportunities are.

What Benefits Does a ECM Offer?

1. You can see the most common and time consuming questions each person is asked.
2. You can identify the most repetitive tasks each role spends time resolving.
3. You can see what the most common requests from your customers are.
4. You can see what redundancies there are between departments and roles.
5. You can optimize processes and truncate workload with WLA.

You would basically have a lean startup at the heart of your legacy organization. That will enable you to reassign the bulk of your staff to more creative and innovative tasks. How liberating would that be?