Building an email list takes time. Buying a list is a waste of money. Using a list you've bought is public relations suicide. So, if you want to email thousands of people without a single email address, how do you do it?
Simple. It only takes 24 hours to be in thousands of inboxes WITHOUT A SINGLE EMAIL ADDRESS. HOW?
It's called news.google.com
Google allows people with ANY EMAIL ADDRESS to SUBSCRIBE to news items based on key words. So... If you select a keyword and google news finds a news item with that key word in it, you'll automatically get a real-time email with that news item in your inbox.
Bloggers use this feature all the time to keep new fresh news pumping into the blogosphere.
So there are two benefits to getting into Google News. You automatically get dropped into potentially thousands of email inboxes AND many of the inboxes will belong to bloggers who will post your news item with a link to your site if it's news worthy.
So then. How do you get into News.Google.com?
That was covered in my last blog post. Click on "NEWS" in the key word tags below to find it...
Thursday, January 8, 2009
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