BUT Adwords and Adsense are absolutely necessary as a part of your entire marketing blend. WHY? for nothing more than budgetary benchmarking. If you spend 5 dollars per click through with adsense, and it took 200 cts to generate a sale, now you know that it costs $1000 per sale with an Adsense bench mark.
BUT. You also know how much your competitor is spending! That would be the guy that is one notch higher than you are for the same search result. We can take this competitive business intelligence and leverage it to make marketing extremely painful and expensive for your competitor. Then we take the same data and make it half as costly to generate the same sale... How? well... Let's Talk... see me at GOOGLE ADWORDS Consultant London San Francisco
Interesting stuff man, I too am trying to get my blog more popular.
ReplyDeleteAdwords will work only you have to know where to market and DON'T listen to the Adwords Marketing Team as they try to sell you more advertising where you have no ideas where the adv goes! Stick to your budget and review it weekly. You can spend easy as $500 within a week without knowing where the adv is so know what is going on before you create a adv campaigns.
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